Date: 23rd February 2001
Former New Line marketing chief Mitch Goldman announced Thursday that his Premiere Market and Distribution Group has secured the backing to enable it to distribute films in the U.S. and Canada "on a scale comparable to major studio theatrical releases." As reported by the online entertainment magazine Inside, Premiere plans to guarantee producers a minimum of 2,000 screens and $15 million to cover prints and initial advertising. Goldman indicated that Premiere will not be going into the business of producing its own films or distributing internationally.
Source: Studio Briefing